Receive help when needed
Unlock access to scholarship money
Provide lifetime protection
Breaking Down The Gift 4 A Lifetime™ Plan
Founded by a 30-year veteran financial professional, the Gift 4 A Lifetime program was created to give you, grandparents and great grandparents, the opportunity to help the next generation as they head off into a world much different than the one we grew up in.
The future holds exciting opportunities, and a few unavoidable challenges too.
The Gift 4 A Lifetime plan is a program designed to include:
Academic scholarships for college and other post-secondary education opportunities
The National Scholarship between $1,500 - $2,000
The Academic Performance Scholarship $1,000 - $1,500 per year for four years
The Student Debt Program of $500 per year for four years for recent college graduates
Permanent life insurance protection or a retirement savings annuity
The backing of GCU Life Insurance Company of Pennsylvania, USA
An eligibility and qualification process designed to build faith, character, and values
A growth experience that transforms kids into blossoming young adults
A life insurance policy or retirement account they can keep for a lifetime
*2021-2022 Award Years
GCU Scholarship Details
I still have the policy my parents bought me when I was just a toddler. I’m now 68 and I’m doing the same thing for my grandchildren. Maybe they’ll do the same for their grandkids someday.”
-Henry | Branson, MO
Hey, I’m Todd.

At my core, I believe in the value of service. That belief is why I served over twenty-five years in the U.S. Army, both active duty and reserves. It’s also how I earned the privilege of helping people from all walks of life as their financial problem solver.
A Gift 4 A Lifetime Case Study
See the numbers for yourself.
Case Study
Ethan – Age 2
Grandparents Bert and Joan pay a $50 per month
premium payment
$50/month for only 20 years - policy is then fully "paid up"
$10,000 of potential scholarships and student debt payments
$100,889 life policy paid up (no further premiums) at year 20
$12,575 cash surrender value at year 20
*GCU Illustration dates 11/23/2021. Legacy Advantage 20 (20 pay life) age 2 males, State of South Carolina.
Now is the perfect time to present the Gift 4 A Lifetime.
Scholarships to help
with the rising costs of education and training
Cash value ready when needed
for we all need help at one time or another
Protection for a lifetime
and the peace that comes with ongoing coverage
Continue making an impact
and keep your memory alive long after you’re gone
Seize the moment
because they’ll never be younger than they are today
Pay it forward
through your generous example
I’m not sure that just giving a young person a bunch of money when they’re 18 is necessarily going to help them. It might make things worse. We liked the idea that this program will work for decades to come, even after we’re gone!”
-Thomas and Rhonda | Sarasota, FL
Underwritten and Backed by GCU Life Insurance
Company of Pennsylvania, USA!
Through the purchase of a permanent life insurance policy or a retirement savings annuity, your grandchild or great grandchild becomes a member of the fraternal GCU Life Insurance company. As a result, they are automatically eligible to apply for multiple academic or trade school scholarships.
*Annual Reports 2011-2020
The National Scholarship: $1,500-$2,000 one time award
The Academic Scholarship: $1,000-$1,500 annual award, each year for up to four years
The Student Debt Program: $500 per year for four years for recent college graduates
Plus, students are never in competition with each other, but instead qualify themselves when accomplishing their own list of objectives.
Every student can qualify!**
**National and Academic Scholarships Only
Ready to Pay it Forward for Someone You love?
Let’s Talk
No hard sales pitch. We listen. You’ll get answers.
We Build Your Custom Plan
Together we’ll craft a plan and budget for your approval.
We’ll give you peace of mind
Simply review, sign, and return the paperwork. It’s fast and easy!
I’ve been fortunate in my life. Working hard used to be enough to build a nice life but I’m not sure that is enough anymore. My parents bought a life insurance policy for me and I still have it. The G4AL allows me to help my kids in the same way my parents helped me.”
-Ralph | Jackson, MS
Fast forward into the future for just a moment.
You want to offer a lifetime of help and love. Your grandchild is now a parent and you’ve been gone for a long time. Your memory, love, and wisdom still live on as they pause to look at the GCU Life Insurance Policy you purchased for them many years ago. Every time they receive their annual policy statement they think of you!
As a young adult, this policy made them a member of the GCU fraternal family and eligible for the GCU scholarship and debt payment programs. Those opportunities helped fund their education and prepare them for a lifetime ahead.
The cash value in their policy proved to be a quick and ready source of money for those occasions and opportunities when unexpected things happened–and life always happens.
Without fail, they repay the policy loan so it’s ready and available again. (Because there’s always a next time.)
And that lifetime legacy? It comes full circle when they pass on your act of stewardship and generosity to their children. The lesson is handed down. Your love continues. Your memory lives on.
That’s the Gift 4 A Lifetime.
Bundle a permanent life insurance policy with scholarship funding
I love the fact that all of the requirements my daughter will have to accomplish in order to qualify for the scholarship are also good for her heart and soul!”
-Barbara | Charlotte, NC
As you get older in life, you learn things don’t always work out the way we want. Having a life insurance policy that is completely paid for helps protect my grandson’s future family from the bad things that can happen.”
-Roger | Richmond, VA
Will our grandchildren and great grandchildren have it as good as we do?
A Gift 4 A Lifetime helps ensure they will!
Why purchase a life insurance policy for your grandchild?
It’s not what you think!
Download the Free Guide
Frequently Asked Questions
My grandchild is young and healthy. Why do I need to purchase life insurance for them?
We know that thinking about anything happening to your grandchild is tough – but that’s why Gift 4 A Lifetime is so important. Learn more about the top six reasons you should purchase life insurance for a child here.
What scholarships does Gift 4 A Lifetime include?
The National Scholarship between $1,500 - $2,000.
The Academic Performance Scholarship $1,000 - $1,500 per year for four years.
The Student Debt Program of $500 per year for four years for recent college graduates.
At what ages is the child eligible for a Gift 4 A Lifetime policy?
Can I purchase a policy with a one-time payment?
Do I have to transfer ownership to my child?
If I transfer the life insurance policy to the child, will they have to pay any taxes?
Is the Gift 4 A Lifetime plan available in all states?
Is there a minimum policy size or savings balance?
What is the relationship between Gift 4 A Lifetime and GCU Life Insurance company?
Gift 4 A Lifetime is the marketing program name of Provisor Financial, a licensed broker for GCU Life Insurance company.